Every day stagers are asked this question along with a host of other questions about the benefits of home staging. There are plenty of ways to answer this question and each stager has a unique approach. Some may point to the many home staging statistics available that show a seller's return on investment while others may show them a portfolio of before-and-after photos that speak 1000 words in themselves.
In this video below, I asked my private home stager group (Stagers Connect) what their go-to phrases are when talking to agents and sellers about the benefits of staging and you might be very surprised at their comments. To sweeten the pot, I made it a contest and offered the winner, a FREE RESA Convention VIP pass. Needless to say, the competition was very tough and the scripts/responses were so valuable, I added this video to my HSR Library in the training under "Phraseology".
In fact, all of these 75+ different go-to phrases work wonderfully in different situations! Here are some of the objections you will be able to tackle after watching this how-to phrasing video:
I awarded 3 winners and they were these quotes but in all honesty...I loved them all.
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